A colleague, a year or so ago, directed me to a piece from The Age newspaper back in 2010. How hard sell advertising is forcing many listeners and viewers to go bye bye rather than buying. I have placed the article below. It’s about Ralph van Dijk from Eardrum, in the Age (Funnily, The Age […]
It’s the way we used to send clients their commercials to keep on file.. (Bottom draw of the managers office along with the half bottle of scotch). Tape had a way of sending you, as an audio producer, totally NUTS!.. On the best take of the day you’d get a drop out. Your manager would […]